"I aim to remove the stigma attached to pole dancing and educate people that it's not about lap dancing and stripping, it is a beautiful dance and great form of exercise."
Purity was set up by Jolene in 2006, with the aim to bring pole dance classes into the fitness world for all people to enjoy. The first location was Twickenham which we still use today, and also most of the students who started back then are still enjoying the classes now.
By 2007 there were 4 locations set up and Jolene was covering all of them travelling to various parts of the South including Reading, Twickenham, Maidenhead and Woking. The word has spread well and in 2008 the Purity Studio was opened in Reading. Since then we have taken on 5 teachers, all of them have been students of Purity (we have a policy on not randomly recruiting people we don’t know). We go to great lengths with teacher training and continued personal development to ensure that the teachers are meeting our high standards.
At Purity we only teach Pole Dancing for fitness, and we like to prove to the world that you do not have to go into the stripping industry to become a good pole dancer. All of the Purity teachers have never worked in these sort of clubs, which makes them even more inspiring to the everyday woman and men who attend our classes. All of our classes are mixed as we do not believe in discriminating against gender.
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